North Shore

Rothesay Bay, Auckland: Hidden East Coast Bays Beach Suburb

Last updated October 2026

Rothesay Bay is one of the quieter East Coast Bays Auckland suburbs — sheltered Rothesay Bay Beach as the centrepiece, established residential streets climbing the surrounding cliffs, and a “hidden gem” character compared with busier neighbouring Browns Bay and nearby Mairangi Bay.

Official Suburb Facts

The official Rothesay Bay boundary. Boundary: LINZ, CC BY 4.0.
Population (2023 Census)
About 3,500, up 1% since 2018
Land area
0.97 km² (97 ha)
Location
13.9 km north of central Auckland
Council
Auckland Council
Neighbouring suburbs
Murrays Bay, Browns Bay
Local details
Ward or local board
Hibiscus and Bays Local Board
Getting there
Buses on East Coast Road; SH1 motorway access
Schools
Browns Bay School
Nearby landmarks
Rothesay Bay Beach, Browns Bay Beach
Boundary, area and neighbours: LINZ, CC BY 4.0. Population: Stats NZ 2023 Census usually resident population, CC BY 4.0, summed from the statistical areas inside the boundary.

Who Lives in Rothesay Bay

About 3,500 residents in 1,190 households. From the 2023 Census, with the New Zealand figure alongside for comparison.

Homes
Owned or in a family trust
73%NZ 66%
Rented
27%NZ 34%
Standalone houses
80%NZ 79%
Townhouses, units and flats
20%NZ 21%
Damp (always or sometimes)
18%NZ 18%
Mould larger than A4
13%NZ 14%
Getting to work
Drive or get a lift
63%NZ 70%
Bus, train or ferry
8%NZ 5%
Walk or cycle
1%NZ 6%
Work from home
26%NZ 18%
People
Moved here in the last 5 years
49%NZ 53%
Disabled (aged 5 and over)
4%NZ 8%
Regular smokers (aged 15 and over)
2%NZ 8%
Rainbow/LGBTIQ+ (aged 15 and over)
3%NZ 5%
Ethnicity
European
72%NZ 68%
Māori
4%NZ 18%
Pacific Peoples
1%NZ 9%
Asian
27%NZ 17%
Middle Eastern, Latin American and African
2%NZ 2%
People can choose more than one ethnicity, so these add up to more than 100%.
Religion
No religion
60%NZ 52%
Christian
30%NZ 32%
Buddhist
1%NZ 1%
Other religions
2%NZ 3%
Source: Stats NZ 2023 Census, CC BY 4.0. Figures are summed from the census areas inside the official Rothesay Bay boundary. Percentages are of the people or homes that answered each question; a figure is left out when fewer than 100 answered.

About Rothesay Bay

Rothesay Bay is one of the smaller and quieter East Coast Bays suburbs, with a sheltered family swimming beach at its centre. The residential streets climb from the bay up the surrounding cliffs, with sea-view properties making up a substantial part of the housing stock. The suburb’s smaller scale and quieter character distinguishes it from the busier neighbouring bays.

Rothesay Bay Beach

Rothesay Bay Beach is a small sheltered sand cove between rocky headlands — sheltered Hauraki Gulf conditions, calm family swimming, public toilets and grass reserve at the back.

Smaller scale than Browns Bay or Long Bay, which keeps weekend crowds manageable. The beach is genuinely a local favourite rather than a destination — many East Coast Bays families prefer it for the lower crowds.

Quiet Coastal Character

Rothesay Bay’s appeal is its quieter coastal residential atmosphere — smaller commercial presence than neighbouring bays, less through-traffic, and a sense of being slightly off the main East Coast Bays tourist route.

The local primary school, Browns Bay School on Masterton Road, sits within Rothesay Bay and anchors the family character of the area. The combination of beach plus quiet residential character makes Rothesay Bay consistently sought-after by East Coast Bays families.

Near Rothesay Bay

Just outside Rothesay Bay, within 5 km of its centre, nearest first.

Places

Businesses

Where to Learn More

Safeswim — Rothesay Bay — real-time water quality monitoring.

Hibiscus and Bays Local Board — local government area.

Frequently Asked Questions

Where is Rothesay Bay?
East Coast Bays, North Shore Auckland.

What’s the beach like?
Small sheltered sand cove between rocky headlands — calm family swimming, less crowded than larger nearby bays.

What schools?
Browns Bay School on Masterton Road is the primary school within Rothesay Bay; secondary students travel to schools in the wider East Coast Bays and Westlake area.

What’s the character?
Quiet coastal residential — hidden gem feel compared with busier neighbouring East Coast Bays.

How do I get to Rothesay Bay by bus?
Buses run on East Coast Road, and drivers have SH1 motorway access.

What facilities are at Rothesay Bay Beach?
The beach has public toilets and a grass reserve at the back, with calm Hauraki Gulf conditions for family swimming.

For more East Coast Bays see Auckland Suburbs.

Spotted something incorrect on this page? Let us know.

Explore Auckland only lists suburbs officially recognised by Land Information New Zealand (LINZ), and Rothesay Bay is one of them. Suburb boundary: LINZ, CC BY 4.0.